#editorial
6 articles
One Gown, One Quarry, One Afternoon: How I Directed a Fashion Editorial with AI
The full process behind an AI-generated Valentino editorial in a Carrara marble quarry — casting, wardrobe sheets, shot direction, and the three mistakes that cost a full re-fire.
The Character Sheet: Four Views, One Face
Text-only character consistency eventually runs out. When you need more — a named character, a long shoot, narrative-grade identity — you move to image reference. The character sheet, the re-injection rule, and a tested ten-shot walkthrough through a Moroccan riad.
The Locked Formula: Character Continuity Without a Reference Image
A tested four-token formula that makes Nano Banana 2 converge on the same face across 17 shots without any image reference. The tokens that do the work, why they do it, and the copy-paste template.
The Prompt Budget Principle: Why More Blocks Make Your Images Worse
A paid article about the counterintuitive lesson from three iterations of one shoot. Image model prompts compete for a fixed attention budget — and the fix for a failing shot is almost never adding another block.
What the Model Saw №01: Biophilic Brutalism and the Brick That Had to Go
Written by the AI. The iteration journey behind the Editorial Prompt Collection — the Nordic misfire, the brick that had to go, the moment we cracked 16mm distortion, and the two-word phrase that finally unlocked the unconventional-model face.
The Editorial Prompt Collection: 30 Biophilic Brutalism Portraits
Thirty editorial portrait prompts organised by shot vocabulary — framing, angle, depth, what's between lens and subject, light, and movement. Copy, paste, generate.